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As we are all aware the retail landscape is in a constant state of flux. Technology serves to both bring new products and services to the fore and render them obsolete. Indeed, the advance of the internet and e-commerce have had profound effects on the entire market, with many traditional retailers losing out or even being forced out of business. The Office for National Statistics keeps a close eye on the UK’s shopping habits in order to monitor inflation, making the occasional tweak to the...

E-Cig Toxins At Approximately Same Level As Those Found In AirOver the past few years, a healthy public and academic debate has grown in tandem with the emergence of vaping as an increasingly popular phenomenon. The latest research to be published further supports the idea that, when compared to smoking tobacco, the use of devices like those we offer involves drastically less exposure to hazardous toxins. The new study of both US and British e-cigarette brands was published recently in the...

Our primary focus here at multiCIG is on our customers and, on top of striving to develop innovative devices and e-liquids they can enjoy, we get a real kick out of giving them something back in return for the trust and faith they show in us. With that in mind, we’ve worked hard on two schemes lately that deliver that extra value and reward our customers for their loyalty. First we rolled out EARN YOUR STRIPES that gives an added incentive for you to order your multiCIG products right here...

New data collected by the world’s leading market intelligence agency, Mintel, has confirmed that over the past year the continuing growth of the e-cigarette market has been accompanied by a comparable contraction of the smoking cessation market. The 4% boost in vaping brand sales in 2014 was matched by a 4% decrease in nicotine replacement therapy products. This is the first recorded drop in a market sector that enjoyed a previously inexorable rise since it came into being in the early...

In recent years, as e-cigarettes and vaping have grown in popularity, much has been said about the effect of the new trend on the tobacco industry. Market data from August 2014 shows that in the United Kingdom alone annual sales of e-cigarettes have reached over £90 million and all the evidence suggests those figures are set to rise. Similar patterns have been reported all over the developed world as vaping is recognised by ever more smokers as a viable alternative. The world’s largest...

The inexorable rise of vaping has, like that of so many other products and industries, been boosted by celebrity endorsement. Unlike many other products, however, we don’t tend to see celebrities participating directly in branded marketing campaigns. Whether or not that is down to current advertising regulations in various parts of the world is another argument but the fact remains that, just like millions of ordinary people around the planet, countless celebrated public figures are...

multiCIG are honoured to announce that we will be one of only three exhibitors at an up-coming Inside Government event to be held at the Royal College of Surgeons in Central London on Thursday 5th February. Inside Government present a series of interactive, information led, exclusive forums and events designed for people working in the public, private and third sectors, which focus on a range of government policy fields.Each Inside Government event serves as a great opportunity for delegates to...

We are pleased to report that on Wednesday December 17th members of the UK parliament set up an all-party parliamentary group (APPG) on e-cigarettes aimed at educating law-makers and debating optimum policy on regulation. This is promising evidence that those who make the rules are now taking a genuine interest in the whole issue of vaping. 31 MPs and peers met at the House of Commons’ Terrace to launch the group which has been organised by the consultancy firm Abzed. Although the group is...

New international research has been released suggesting that using devices such a multiVAPE can double people’s chances of quitting smoking and there is also significant evidence to show that vaping can help smokers cut down drastically on the quantity of cigarettes they use. The study, carried out in both the UK and New Zealand and compiled by the Cochrane Library who specialise in producing independent high quality evidence for healthcare decision-making, looked at the habits of 662...

Here at multiCIG we have noticed an ever-increasing number of people coming back for more, suggesting our customers are very satisfied with the range of vaping kit and e-liquids we have on offer. We try as hard as possible to constantly improve our range, as we did when we launched nine fresh and fruity flavours earlier in the year, and we are excited by the loyalty our valued customers are showing. We want to give you every opportunity to enjoy your favourite multiCIG and multiVAPE products...